An opportunity to learn about dog food.
I have a policy of not allowing Learning from Dogs to promote commercial interests. I need those who visit this place to trust the integrity of what they find here.
Then back on the 19th December last, in came the following email.
Dear LearningfromDogs (I think Paul!),
Greetings from Florence, Tuscany!
We are sending you a piece that we hope will be considered for publication on your blog: we begin by talking about making pet food at home (and then go on to list some of the risks – essentially the message here is don’t do it!), we then talk about buying products off the shelf, and explain about food labeling and what different types of labeling will mean in terms of the meat content. I’ve also included some pictures that we purchased from DepositPhotos to help support with its publication. You can verify the usage terms on Deposit photos, but I can tell you that for your website they will be considered appropriate use.
Our shop first opened it doors in 1962 and we’ve just started an English website where we (wait for it!) are making dog beds, and collars to order. We’ve got the most amazing fabrics from a town in Tuscany that has been producing fabrics from the 13th Century. The quality is (as I hope you will take a look) of the highest standard.
Please take a read through the article and if you would like to publish it we would be thrilled.
Best regards from Tuscany,
Glyn
The email offered me a potential conflict. Glyn was clearly promoting his company and yet the information struck me as valuable to pet owners. On balance, it seemed worthwhile to publish the article.
ooOOoo
There have been substantial changes in the market of pet foods over the last decade, and so this article sets out to demystify pet food labelling in layman’s terms. We also consider whether or not preparing the food your pet eats in your own home is really a viable option, if you want to have a healthy pet.
Preparing food at home
If you have decided to undertake the mission of preparing your pet’s food at home, it’s important that you take some time to look up what exactly is needed in your pet’s diet. You have to ensure that your pet gets all the nutrients it needs, and that you don’t provide it with too much of one food group or another as this could cause it serious health problems (Hypervitaminosis A, Hypervitaminosis D).
Cats require a varied diet, consisting mainly of meat. One of the most important amino acids for cats is Taurine which is only found in meat – a lack of this in a cat’s diet could cause cardiac dysfunction, blindness, etc. Other essential nutrients for our feline friend include: arginine (also important for dogs too), arachidonic acid, niacin, vitamin A, vitamin D, vitamin E. You should not forget to provide the right amount of calcium, phosphorus, and magnesium. Reading this you probably get the sense that taking on the task of being your pet’s personal cook is not as simple as it sounds. Our pets have very specific dietary needs, just like us, and you wouldn’t want to risk endangering them with the wrong food. The plate of scraps after a large meal is clearly not enough.
Purchasing food off the shelf
As the vast majority of consumers opt for buying their food from either the supermarket or their local pet store, it’s important to highlight that the range of dietary foods being produced today means that, if you don’t read the label carefully, you can really do harm to your pet feeding them food that is not matched to their actual dietary needs. We’ve seen dogs that look emaciated and thin simply because they have not been given the correct advice when feeding their dog (we then saw the same dog a few weeks later looking great!).
For example, ‘ash’ is often included in the ingredient list of pet foods. This refers to the inorganic component of the food, and it shouldn’t make up more than 6.5%-7% of dry foods and 1%-2% of wet foods. The lower the concentration of ash, the higher the quality of the food.
Labelling in pet food and what it means
Specifically regarding meat in packaged pet foods, there are a few things to keep an eye open for while studying the labels. The amount of meat included in pet food changes from brand to brand, but as a general rule the following serves as a guide:
– products that have the word ‘flavour’ or ‘aroma’ in their name contain under 4% of meat;
– when the product name declares ‘with meat’ it should contain over 4% of meat;
– when the name contains ‘rich in meat’ or ‘extra meat’ the percentage of meat is between 14% and 25%. Anything above 14% and 25% and the product takes on the name of the meat it’s made up of.
In dry foods, sometimes meat flour or fish flour are included. These sometimes contain offal and discarded meat so a better option is dehydrated meat.
Author Bi line
We hope that this article has provided you the reader with greater detail on some of the nuances involved in planning your pet’s diets. At ZEIPET in Florence, Tuscany, we have been serving customers in our little pet shop since 1962. We are most known for our luxury dog beds which are made to order and from some of the finest fabrics in Italy. So, after you pet has eaten and it’s time to stretch out, they are guaranteed to do so on a bed of doggie paradise.
ooOOoo
Hope this has been helpful. If you have any questions, leave them as comments and I’ll ask Glyn to reply.
Learning from Dogs 
“..if you don’t read the label carefully, you can really do harm to your pet feeding them food that is not matched to their actual dietary needs….”
I couldn’t have said it any better myself! Pet owners must be educated on the foods/ingredients they are putting into their pet’s bodies! Great post.
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