Tag: Future Shock

Future shock

“Everyone thinks of changing the world, but no one thinks of changing himself.” Leo Tolstoy

I am going to refer to some ideas before explaining from whom they came, and when.

Try this: the term “future shock” is defined as a certain psychological state of individuals and entire societies. The shortest definition for the term is a personal perception of “too much change in too short a period of time”.

Or try this: society is undergoing an enormous structural change, a revolution from an industrial society to a “super-industrial society”. This change will overwhelm people, the accelerated rate of technological and social change leaving them disconnected and suffering from “shattering stress and disorientation” – future shocked. It was stated that the majority of social problems were symptoms of the future shock.

Stay with me a little longer as I pose a few questions.  How do you feel at the moment?  Slightly unsure of where the world is going right now? Feeling a little unsettled?

Why those questions?  With the Dow Jones index heading down through 11,130 (at the time of writing on the 8th) and ‘chaos across markets’ headlines all over the place these are very unsettling times

Last week’s edition of The Economist had five pages about the present uncertain times in the USA.

August 6th, 2011

Here’s a quote from an article entitled,

Six years into a lost decade

The numbers keep being revised inexorably downwards

The rough news did not end there. The Bureau of Economic Analysis (BEA) revised its numbers back through the recession, revealing a downturn more serious than previously understood. The BEA’s first estimate of output in the fourth quarter of 2008, published in January of 2009, showed a contraction of 3.8%, later revised to a 6.8% drop. The new numbers change the figure yet again, to a shocking 8.9% fall in GDP. For 2009 as a whole, the American economy shrank by 3.5% rather than the previously reported 2.6%. American output has yet to reattain its 2007 peak. On a per-person basis, inflation-adjusted GDP stands at virtually the same level as in the second quarter of 2005. America is six years into a lost decade. [my emphasis]

So back to those comments about  ‘future shock’.  They come from a gentleman known across the world for his writings as a futurist, Alvin Toffler.  His website is here and there is a good review of the man and his works on Wikipedia.

Alvin Toffler, born 1928

Toffler’s book, Future Shock, from 1970 was prescient in forecasting …. well here’s how it is written on Wikipedia,

Toffler argues that society is undergoing an enormous structural change, a revolution from an industrial society to a “super-industrial society“. This change will overwhelm people, the accelerated rate of technological and social change leaving them disconnected and suffering from “shattering stress and disorientation” – future shocked. Toffler stated that the majority of social problems were symptoms of the future shock. In his discussion of the components of such shock, he also popularized the term “information overload.”

But there’s an aspect that wasn’t even on the horizon when Toffler was writing that book in the late 60s – the end of growth.  That is creating a whole new level of change and ‘information overload’, in my opinion.

Just a few days ago, I reviewed the Paul Gilding book The Great Disruption.  I quoted this extract from the very start of the book,

This means things are going to change.  Not because we will choose change out of philosophical or political preference, but because if we don’t transform our society and economy, we risk social and economic collapse and the descent into chaos.  The science on this is now clear and accepted by any rational observer.  While an initial look at the public debate may suggest controversy, any serious examination of the peer-reviewed conclusions of leading science bodies shows the core direction we are heading in is now clear.  Things do not look good.

These challenges and the facts  behind them are well-known by experts and leaders around the world, and have been for decades.  But despite this understanding, that we would at some point pass the limits to growth, it has been continually filed away to the back of our mind and the back of our drawers, with the label “Interesting – For Consideration Later” prominently attached.  Well, later has arrived.

Indeed, ‘later’ has arrived.  The ‘future’ is now here!

Watch the first 10 minutes of the Future Shock film made back in 1972 and ponder.

The following four parts are easily found on YouTube.

God grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference. Reinhold Niebuhr