Tag: social communication

Social communication is with us

Hallo – are you there?
The technology of communication devices, systems, services has changed hugely over the years. There have been lamps, telegraph, telephone, radio, television, and a variety of others (I suppose we should also include smoke signals!).
A replical of a Morse code transmitter of 1844
The characteristics of each technology have dictated the behavioural model of the systems and the services available to users.
With the advent of the Internet, systems have tended to emulate traditional models: bulletin boards, post (email), with the web (world wide that is!) being based on a well-known “request-response” model until relatively recently.
But, now,  the gloves are coming off! People are building software-based communication services to provide whatever behavioural model they choose; consider, for example, Facebook, Twitter, FriendFeed and there will be many, many more.
So far, their matching of the models to any specific requirements has been very loose. They build something and then figure out what people use it for!
There is an opportunity to get serious now: to decide whatever experience we want users to have; to design it and build it. Then to iterate models based on live tracking of actual scenarios. This is potentially very big … and keep half an eye on “augmented reality”.

By John Lewis

Liking LikeMinds 2010

A global local conference

How often does a great conference on an emerging subject attract local, national and global participants to a quiet corner of the UK? Not often, I suspect.

Nevertheless last Friday, 2010 February 26, it happened again at LikeMinds 2010! The first time it happened was in 2009 on October 16th. Back in February 2009, two people met having got to know each other using Twitter, the popular social media tool/service. Scott Gould is a Devon-based web and experience designer. Trey Pennington is an American social media and business consultant. They met in Exeter and set the date for a half-day event which became LikeMinds 09. A local conference centre was the venue. People came from far and wide to became part of the inaugural gathering. Afterwards, they knew that they’d started something and felt the need to repeat it.

This time, just over four months later. More came to LikeMinds 2010, in the same relatively small venue. The same loyal bunch of social media specialists came back and brought more with them. There was more buzz and activity. This time, it lasted a full day and was followed by a business-oriented summit event at a prestigious location.

It was good to be there. It was good to meet new people. It was good to get a real sense of what is going on in human social communication. And all of this in my local city of Exeter, Devon, England.

There is more to come on this conference! But to give you a flavour, here is the talk by Chris Brogan … after I’d had lunch with him!

And, I am sure, more LikeMinds conferences to come.

By John Lewis